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Smart, Sustainable And Open Plan; The Living Room Trends of Britain are revealed – Sky Group
Research from Sky Glass has identified the interior looks and motivations shaping our homes in 2022
Three-piece suites, drinks trolleys and inspirational quotes are out, making way for corner sofas, sustainable furniture and smart technology according to new research commissioned by Sky Glass, the streaming TV from Sky, on the interior trends shaping our living room lives today.
Velvet furniture (53%), floral print wallpaper (50%) and wood panelling (48%) are also considered old-fashioned.
Why the shift?
With Brits spending an average of five hours per day in their living rooms it’s no wonder the nation’s sitting rooms are evolving. In 2022, people now need a seriously multi-functional space, with many now opting for open plan over ‘snug’ style living rooms. According to the study, Brits most want their homes to have a dedicated space to relax, a place to watch a film, as well as more than a quarter of people needing the space to work from home or workout.
What upgrades are we making?
Our living rooms are being refreshed with smart speakers (63%), sustainable furniture (61%) and wall mounted TVs (60%) – all of which have been identified by Brits as some of the most stylish ways of upgrading a sitting room. Affordable luxuries such as candles (57%), pot plants (52%), throws (53%) and statement rugs (48%) are helping people refresh their living spaces in budget friendly ways. With a quarter of Brits (24%) spending £200 or less on upgrading their sitting rooms over the last two years, its clear stylish changes don’t need to be expensive.
When it comes to living room colour choices, the study found that 51% currently play it safe with neutral cream, grey and white palettes. However, nature-inspired greens and blues are emerging as stylish colours for living rooms in 2022 – with teal (40%), dark green (38%) and pastel green (37%) leading the charge, with colours such as red, purple and yellow phasing out of fashion.
Commenting on the findings, interior design guru Sophie Robinson said: “Our living rooms are the heart of the home, and the new study by Sky Glass shows that they need to work harder than ever before on a multi-functional level. However, you don’t have to undertake a complete makeover to update your sitting room – small changes such as fresh accessories, sleek tech, and organised storage can make big differences.
One of the areas, as a designer, that I find challenging to get right is the TV. Everyone wants one, the bigger the better, and they can quickly dominate the space. Sky Glass is a great way of integrating tech with your interior style – with just one wire it means less clutter and the choice of colours means you can blend it into your living room design, whatever your taste.”
To help visualise how living rooms are changing and the top trends for 2022, Sky Glass has created a 3D render to show the transformation. Please see the embed code here.
Smart tech vs tech mess
More than two thirds (68%) feel that tech is essential to their living room, with 42% saying that a perfect TV set up is vital to a stylish living room space. Smart tech in particular is on the rise, with ten per cent of respondents saying they are looking to incorporate more smart technology such as smart speakers, TVs and lighting within their homes.
Brits’ top living room pet peeves include frustrations with general clutter (37%), messy wires (34%) and not enough plug sockets (25%) so having streamlined tech is beneficial.
Anthony Davies, Group Design Director, Sky, added: “We don’t believe people should have to compromise on style when it comes to their technology. When we were creating Sky Glass, our goal was to combine beautiful design with cutting-edge technology and incredible entertainment. The result is a sleek TV with just one plug that can seamlessly fit into any living room design, acting as a piece of furniture that is customisable, clutter-free, and also Carbon Neutral, reflecting what many people are looking for in their living room tech today.”
Finding the #inspo
When it comes to finding interior design inspiration, Brits generally turn to the homes of family and friends (24%), browsing through the shops (24%) and watching interior design TV programmes (21%).
Social media also has a huge part to play – with many looking for inspiration on platforms such as Instagram (18%), Pinterest (18%) and TikTok (11%), as well as their favourite reality TV shows (14%).
Top 20 living room trends according to Brits:
Top 20 ‘off trends’ according to Brits:
Sophie Robinson’s top tips for upgrading your living space
About Sky
Sky is Europe’s leading media and entertainment company and is proud to be part of Comcast Corporation. Across six countries, we connect our 23 million customers to the best entertainment, sports, news, arts and to our own award-winning original content.
Following the launch of Sky Glass, we now offer customers our strongest ever line-up of products and services. As well as the new streaming TV with Sky inside and everything integrated, customers can enjoy the award-winning Sky Q with all your favourite channels and apps in one place, and with Sky Go you can now access an even better experience on your devices. Sky TV has new channels, new shows and new deals with Peacock, Paramount+ and more. Sky Mobile was voted Best Pay Monthly and Best Value Pay Monthly network by Uswitch, and with Sky Broadband we’re offering our fastest speeds yet.
Building on the success of Sky Originals like Chernobyl, Gangs of London and Brassic, we are doubling our investment in original content by 2024 through Sky Studios. Our new TV and movie studio, Sky Studios Elstree, is expected to create over 2,000 new jobs and generate an additional £3 billion of production investment in the UK over the first five years alone. Sky News provides impartial and trustworthy journalism for free, Sky Arts is the UK’s only dedicated free-to-air arts channel making the arts accessible for everyone and Sky Sports, our leading sports broadcasting service, brings customers some of the biggest and best global sporting events from the Premier League to Formula 1 and everything in-between. Sky Cinema is the home of Sky Original films with brand new films launching every month alongside an unrivalled range of the latest cinema releases and on demand library.
We believe that we can be a force for good in the communities in which we operate. We’re committed to being Europe’s first net zero carbon entertainment company by 2030 and we’re proud to be a Principal Partner and Media Partner of COP26 – the UN Climate Change Conference. We take pride in our approach to diversity and inclusion: we’ve been recognised by The Times and Stonewall for our commitment to diversity, and we’ve set ambitious 2025 targets to continue to increase diversity and representation. We’re also committed to investing £30million across our markets over the next three years to improve our approach to diversity and inclusion, and to tackle racial injustice.